EICMA stand builder.
Large-format vehicle displays with heavy public footfall, so barrier design, product security and crowd flow are as important as the structure.
- Venue
- Fiera Milano Rho
- Sector
- Motorcycles
- Scale
- 600,000+ attendees
Where the show takes place
Fiera Milano Rho pavilions 9–24.
Build rules and constraints
- Vehicle access into halls scheduled in advance
- Crowd barrier and product security design
- Italian fire certification
How we approach EICMA
We design vehicle positioning, crowd routes and product security into EICMA builds from the outset.
EICMA stands — FAQs
How much does an exhibition stand at EICMA cost?
A custom single-storey stand at EICMA typically runs £450–£900 per sqm of build, so a 60 sqm stand lands around £35,000–£55,000 before space, freight and services. Double-deck builds run £1,100–£1,900 per sqm of ground footprint.
When do stand designs need approval for EICMA?
Fiera Milano Rho organisers generally require structural drawings 8–12 weeks before build-up, with the longer window applying to double-deck stands and anything above the standard height limit. Late submission attracts surcharges and can be refused.
Do you build stands for exhibitors at EICMA?
Yes. We design, engineer, build and install stands at Fiera Milano Rho in Milan, handling structural approval, rigging, services, freight, on-site supervision and dismantle under one contract.